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Request an EVA Demo
Request an EVA Demo
Ready to decode the emotional DNA of your next big idea?
Join us for a guided demonstration of EVA and see how multi-modal analytics can transform emotions into your competitive advantage.
Ready to decode the emotional DNA of your next big idea?
Join us for a guided demonstration of EVA and see how multi-modal analytics can transform emotions into your competitive advantage.
Tell us what you want to understand emotionally.
Tell us what you want to understand emotionally.
Whether you're testing ideas, experiences, or communications, EVA helps reveal what people really feel - and what to do next.
Whether you're testing ideas, experiences, or communications, EVA helps reveal what people really feel - and what to do next.
Frequently asked questions
Frequently asked questions
See if we've answered you question already. If not then don't hesitate to get in touch.
See if we've answered you question already. If not then don't hesitate to get in touch.
Is EVA a self-serve or fully managed service?
EVA is a fully managed, end-to-end research service. We take care of setup, recruitment, data collection, analysis, and reporting—delivering seamless research and powerful emotional insights, fast.
What do I receive at the end of an EVA project?
Every EVA project includes tailored outputs aligned to your objectives. We prepare a fully customized report designed around your research brief. It will provide you with in-depth analysis, insights, and recommendations grounded in EVA’s emotional and qualitative intelligence.
Does EVA work across markets?
Yes. EVA is globally scalable and works across almost every language. It is designed specifically to provide a consistent framework for comparing emotional resonance across diverse cultural markets.
How finished does stimulus need to be?
EVA is designed to test stimulus at any stage of the creative journey. Because we decode face, language, intonation and vocal bursts, we can identify the emotional DNA of an idea whether it’s a rough sketch, an animatic, or a finished film.
Do you use real people or synthetic respondents?
Always real people. Consumers are real, so our respondents are real. While we use AI to enhance the analysis of natural video responses, we believe in understanding the feelings of real people to help clients design better ideas.
What platform do you use for interviews?
We are platform-agnostic. Whether it’s WhatsApp, Zoom, or our own dedicated research platform, we use the technology that best elicits a natural emotional response from your specific audience.
Do you use human or AI moderators?
We select the moderation style that encourages instinctive, unfiltered natural response and best meets the needs of the project. Generally, respondents self-complete video responses. However, we also deploy human or AI moderators for deeper probing when the research objective requires more intensive exploration.
How much does EVA cost?
Our project pricing is straightforward and attractive. Costs depend on the scale and complexity of the project. Please contact us for a demo and a quote designed to meet your specific commercial needs.
Is EVA a self-serve or fully managed service?
EVA is a fully managed, end-to-end research service. We take care of setup, recruitment, data collection, analysis, and reporting—delivering seamless research and powerful emotional insights, fast.
What do I receive at the end of an EVA project?
Every EVA project includes tailored outputs aligned to your objectives. We prepare a fully customized report designed around your research brief. It will provide you with in-depth analysis, insights, and recommendations grounded in EVA’s emotional and qualitative intelligence.
Does EVA work across markets?
Yes. EVA is globally scalable and works across almost every language. It is designed specifically to provide a consistent framework for comparing emotional resonance across diverse cultural markets.
How finished does stimulus need to be?
EVA is designed to test stimulus at any stage of the creative journey. Because we decode face, language, intonation and vocal bursts, we can identify the emotional DNA of an idea whether it’s a rough sketch, an animatic, or a finished film.
Do you use real people or synthetic respondents?
Always real people. Consumers are real, so our respondents are real. While we use AI to enhance the analysis of natural video responses, we believe in understanding the feelings of real people to help clients design better ideas.
What platform do you use for interviews?
We are platform-agnostic. Whether it’s WhatsApp, Zoom, or our own dedicated research platform, we use the technology that best elicits a natural emotional response from your specific audience.
Do you use human or AI moderators?
We select the moderation style that encourages instinctive, unfiltered natural response and best meets the needs of the project. Generally, respondents self-complete video responses. However, we also deploy human or AI moderators for deeper probing when the research objective requires more intensive exploration.
How much does EVA cost?
Our project pricing is straightforward and attractive. Costs depend on the scale and complexity of the project. Please contact us for a demo and a quote designed to meet your specific commercial needs.
Is EVA a self-serve or fully managed service?
EVA is a fully managed, end-to-end research service. We take care of setup, recruitment, data collection, analysis, and reporting—delivering seamless research and powerful emotional insights, fast.
What do I receive at the end of an EVA project?
Every EVA project includes tailored outputs aligned to your objectives. We prepare a fully customized report designed around your research brief. It will provide you with in-depth analysis, insights, and recommendations grounded in EVA’s emotional and qualitative intelligence.
Does EVA work across markets?
Yes. EVA is globally scalable and works across almost every language. It is designed specifically to provide a consistent framework for comparing emotional resonance across diverse cultural markets.
How finished does stimulus need to be?
EVA is designed to test stimulus at any stage of the creative journey. Because we decode face, language, intonation and vocal bursts, we can identify the emotional DNA of an idea whether it’s a rough sketch, an animatic, or a finished film.
Do you use real people or synthetic respondents?
Always real people. Consumers are real, so our respondents are real. While we use AI to enhance the analysis of natural video responses, we believe in understanding the feelings of real people to help clients design better ideas.
What platform do you use for interviews?
We are platform-agnostic. Whether it’s WhatsApp, Zoom, or our own dedicated research platform, we use the technology that best elicits a natural emotional response from your specific audience.
Do you use human or AI moderators?
We select the moderation style that encourages instinctive, unfiltered natural response and best meets the needs of the project. Generally, respondents self-complete video responses. However, we also deploy human or AI moderators for deeper probing when the research objective requires more intensive exploration.
How much does EVA cost?
Our project pricing is straightforward and attractive. Costs depend on the scale and complexity of the project. Please contact us for a demo and a quote designed to meet your specific commercial needs.
Decode the emotional DNA of your next great idea.
No card needed
Sign-up in 2 mins

Emotional DNA
Most Nostalgic Concept
Most Exciting Concept
Least Annoying Concept
38% above baseline
Surprise KPI
78%

Rosie, Video Response
Rosie's Review
"I loved the ad. I thought it was really sweet. It reminded me of home."
75%
50%
25%
0%
Ad 1
Ad 2
Ad 3
Ad 4
Ad 5
Emotion Zones by Ad
Emissions by Scope
Tracking Rosie's Emotional Response
0:00
0:10
0:20
0:30
0:40
0:50
100%
80%
60%
40%
20%
0%

Emotion Tracking
Insights
Segments
Journeys
Performance
45% above baseline
Nostalgia KPI
75%
Decode the emotional DNA of your next great idea.
No card needed
Sign-up in 2 mins

Emotional DNA
Most Nostalgic Concept
Most Exciting Concept
Least Annoying Concept
38% above baseline
Surprise KPI
78%

Rosie, Video Response
Rosie's Review
"I loved the ad. I thought it was really sweet. It reminded me of home."
75%
50%
25%
0%
Ad 1
Ad 2
Ad 3
Ad 4
Ad 5
Emotion Zones by Ad
Emissions by Scope
Tracking Rosie's Emotional Response
0:00
0:10
0:20
0:30
0:40
0:50
100%
80%
60%
40%
20%
0%

Emotion Tracking
Insights
Segments
Journeys
Performance
45% above baseline
Nostalgia KPI
75%
Decode the emotional DNA of your next great idea.
No card needed
Sign-up in 2 mins

Emotional DNA
Most Nostalgic Concept
Most Exciting Concept
Least Annoying Concept
38% above baseline
Surprise KPI
78%

Rosie, Video Response
Rosie's Review
"I loved the ad. I thought it was really sweet. It reminded me of home."
75%
50%
25%
0%
Ad 1
Ad 2
Ad 3
Ad 4
Ad 5
Emotion Zones by Ad
Emissions by Scope
Tracking Rosie's Emotional Response
0:00
0:10
0:20
0:30
0:40
0:50
100%
80%
60%
40%
20%
0%

Emotion Tracking
Insights
Segments
Journeys
Performance
45% above baseline
Nostalgia KPI
75%